Helping Your Small Business Find Its Voice
Here’s a recent TV spot we produced for Mark’s Music in Brewer, Maine, featuring “Mini-Mark”, an animated cartoon character we created based on the store’s owner (who’s a character in his own right). The client decided to turn a recently thwarted robbery attempt into a sale, so to advertise it, we went with a “Breaking […]
Our latest animation project is for Green Acres Kennel Shop in Bangor. They’re launching a “Campaign campaign” in which their three “spokes-pets” — Rex, Sparky, and Fiona — are running for Governor of Maine. Voting is done “Chicago-style,” in which each voter casts a 1$ vote for his or her favorite candidate, and all money […]
And they’re each trying to meet women. So the first guy walks up to a cute blonde who’s sitting there, sipping a Cosmo, minding her own business. And he starts yelling at her – literally screaming, loud enough for everyone in the place to hear: “Hey! I’m a lawyer! I make 200 Grand a year! […]
If you ask me, the only definition of “Broadcast Quality” video production is that it be, well, broadcast. These days, no longer does one need thousands of dollars worth of camera equipment, lighting, actors, post-production equipment, monitors, playback and editing gear, etc. As equipment and software become more advanced, amateur and semi-pro producers can do […]
I think that when it comes to garnering results from advertising, online video is not that different a medium as TV or radio or even print. It’s the old postulate about sending “the Right Message to the Right People at the Right Time and Place.” The difference in online video is the specificity of choices […]