Helping Your Small Business Find Its Voice
Here’s the latest one we’ve entered for the AMD Alliance: AMD is “Age-Related Macular Degeneration,” the leading cause of blindness in adults over the age of 50. Millions are affected worldwide, and the AMD Alliance is in the middle of a video contest to help raise awareness. Just about all the shoots we do for […]
My YouTube channel is where I post ALL my videos: commercial production, contest entries, stuff I do just for fun… And for quite some time, I’d been looking for an easy way to build a playlist featuring just some portfolio pieces, and post it “Widget-style” on my website, so that potential clients can view the […]
I was recently fortunate enough to win the Grand Prize in the Maine Association of Realtors’ “My Piece of Maine” video contest which ran April to June of this year. And over the past year or so, I’ve had a pretty good batting average with many of the “consumer-generated advertising” contests that brands have held […]
One of the “white elephants” of online video is to have your video “go viral,” and become one of those things that gets passed around the world and back again in e-mails between friends and co-workers who say, “Dude, check this out! It’s SO funny!” And if you’re a company or brand that happens to […]
I think that when it comes to garnering results from advertising, online video is not that different a medium as TV or radio or even print. It’s the old postulate about sending “the Right Message to the Right People at the Right Time and Place.” The difference in online video is the specificity of choices […]